Cover Letters
Many landed a job only because of a unique, incredibly written cover letter, otherwise strong candidates who wrote terrible cover letters have been eliminated.
For this reason, many think a well-written, personally addressed cover letter is as important as the resume itself - it is with exception. When you send out your resume, it should always be accompanied by a cover letter tailored specifically for the role you are applying to. It is the cover letter that makes the first impression, so you need to make it really count!
A well-written cover letter is professional, properly formatted, and gets right to the point, professional, brief, and doesn't use flowery words, clichés, or jargon, maintaining the balance between professionalism and friendliness.
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If there are obvious gaps in employment, provide a brief explanation. Keep it short, keep it on point, and most of all, keep it honest.
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Keep your cover letter to a single half page, pay attention to details (address your cover letter specifically to a contact by name), and most importantly proofread, proofread. And then once again at the top with lungs and heart ... proofread again.
Be Specific
Write a cover letter that's specific to the role and the organisation you are applying to. Explain why you’re interested in that particular role, with that business - research them, make the point - your unique point of difference is what they are looking for. You’ll instantly convey that you are genuinely interested in that particular role with that particular business.
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Be Personal
Your cover letter should have a personal touch and tone using language that is true to you. Make your letter specific and punchy. Your goal is to draw the hiring manager in and showcase your qualifications.
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It Is All About You
When a hiring manager reads what you wrote, they want to see what a potential employee will do for their company, not what the job would do for you. They want to hear about the unique skills and expertise you’d bring to the team and how you’ll help the company grow and succeed. Utilise your cover letter as real estate to your advantage.